Definition of newsletter

A Newsletter is a regularly distributed publication, often delivered by email, that contains updates, information, or content relevant to a specific audience. 

Businesses, organizations, or individuals use newsletters to communicate with their subscribers.

Explanation of newsletter

Newsletters provide a channel for delivering curated content, announcements, and updates directly to subscribers' inboxes on a scheduled basis.

Example of newsletter

A company may send out a weekly newsletter containing product updates, industry news, and exclusive offers to its subscribers.

Strategies of newsletter

• Consistent schedule: Send newsletters on a regular and predictable schedule.
• Personalization: Tailor content to the interests and preferences of the newsletter subscribers.
• Engagement tracking: Use analytics to track open rates, click-through rates, and subscriber engagement.

Related terms

• Email marketing
• Subscriber list
• E-newsletter
• Campaign analytics
• Content curation